HSBC - Together We Thrive - Campaign

Two campaigns for HSBC Canada - featuring Spin Master toys, and Mackage outerwear. The CEO of each company speaks to the growth of their businesses, with the support of HSBC. It features a product from each company magically building itself - Meccano’s M.A.X robot, and Mackage’s winter jacket — screw by screw, stitch by stitch.

  • DIRECTOR: Biko Franklin

  • ANIMATION DIRECTOR: Evan DeRushie

  • MACKAGE JACKET STYLING/RIGGING: Molly Grundy

  • ANIMATION: Brian Demoskoff (Mackage) & SMD

  • PRODUCTION ASSISTANT: Luiz Fernando Reis

  • CLIENT: HSBC

  • AGENCY: Grey Advertising Global