PRINGLES - FINALLY

When working short and quick, the challenge is to sell the joke.  This spot lasts only 6 seconds. I love working in this hyper short format. It forces the story telling to be on point. Stop-motion is suited very well for fast communication; objects are instantly recognizable and every frame can be timed and tailored to serve the story.    

• DIRECTOR: Philip Eddolls
• PRODUCTION: Touchpoint Films
• CLIENT: Kellogg's
• AGENCY: Google
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